Data model & sources
A clean, deduplicated dataset behind the pages, because the content quality is capped by the quality of the data.
Page templates, content pipelines and indexing checks for websites publishing large numbers of search landing pages.
Programmatic SEO can make useful information discoverable at scale when the underlying data supports distinct pages. We plan the content model, templates, internal links and publishing checks around user needs, with low-value variants kept out of the index.
A clean, deduplicated dataset behind the pages, because the content quality is capped by the quality of the data.
Templates surface information that helps with the specific query, with publishing checks for accuracy, duplication and thin content.
Static generation or SSR so tens of thousands of pages ship as real HTML and pass Core Web Vitals.
Hub-and-spoke linking, breadcrumbs and a sitemap structure that spend crawl budget where it counts.
Canonicalisation, noindex on thin variants and coverage monitoring so you scale without diluting the index.
Coverage, impressions and rankings tracked per template, so you double down on what indexes and cut what doesn't.
Related projects, with the decisions, delivery and results explained.
01
Global logisticsRate, tax and duty calculators, server-rendered courier pages and a custom MongoDB CMS.
02
TravelA multilingual website connected to the booking API, with deposits, coupons and affiliate tracking.
03
Social eventsMobile app, backend, advertising tools, a digital marketplace and website.
You work with the same senior team from the first scoping conversation through to launch and support.
We agree the outcome, users, integrations, budget and main technical risks before the work starts.
We plan the data, interfaces and failure modes around the way the system needs to operate.
You receive source access, a working environment and regular demonstrations throughout delivery.
We launch, document and monitor the work, then hand it over or continue as your engineering team.
Explore other SEO, GEO & performance services.
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It is when the pages are near-duplicates with no added value. The engineering is in making each page genuinely useful and distinct from the same data, and in publishing only the pages that clear that bar.
As many as the data supports — hundreds to hundreds of thousands. The limit is useful, unique data, not the build. We'd rather ship 5,000 pages that index than 50,000 that don't.
No. We render them statically or server-side so they serve as fast HTML, and we keep them out of the request path of your core app.
Bring your idea, your existing system or the problem you need to solve. A 30-minute call with our senior team will help clarify the next step.